In this compelling episode on the B2B eCommerce Podcast I shared my considering why the Sales Funnel no more exists, and also various other facts about modern B2B advertising. We talk about just how the buying trip is currently totally fragmented as well as the way that neighborhood building can aid marketing professionals take back control of the … Read More

In this hard-hitting episode on the B2B eCommerce Podcast I shared my thinking about why the Sales Channel no longer exists, and other facts about modern-day B2B advertising and marketing. We review exactly how the buying journey is currently completely fragmented as well as the manner in which neighborhood structure can help marketers take back co… Read More